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Learn how to network and grow your business through referrals with Faithann Basore, the Networker’s Tour Guide.
Episodes
Monday Feb 24, 2025
Monday Feb 24, 2025
In this solo episode, Faithann dives into the importance of building relationships with other business owners who naturally align with your client’s journey. Before that, Faithann revisits Episode 20, where she worked with Amy Thurman to craft a clear, compelling elevator pitch that helps her attract the right referrals. Faithann reads the final version they created together and breaks down its structure so you can apply the same approach to your networking strategy.
Next, Faithann explores the concept of a business “fair”—how clients move from one service to the next and how you can position yourself as the natural next step in their journey. Whether you’re a real estate professional, contractor, or coach, understanding where your clients come from and where they go next can help you build strong referral partnerships and grow your business.
⬇️Download Your First Impressions Guide Below⬇️
https://www.thenetworkerstourguide.net/resources
What You’ll Learn in This Episode:
- How to structure a compelling elevator pitch (featuring Amy Thurman’s pitch from Episode 20)
- Why networking is more than just collecting business cards—it’s about strategic partnerships
- The concept of the “business fair” and how different service providers fit together
- How to identify who your clients see before and after you, and how to build relationships with them
- Smart questions to ask clients to uncover referral opportunities
- How to proactively create opportunities for others so they’ll return the favor
Key Takeaways:
- A well-structured elevator pitch makes it easy for people to refer you.
- Your clients don’t make purchases in isolation—each step leads to another.
- Identify businesses that naturally align with yours and form partnerships.
- Asking clients “What’s next?” helps you anticipate their needs and connect them with the right people.
- Providing referrals builds trust and increases the likelihood of receiving referrals in return.
Resources & Mentions:
- Episode 20: Crafting the Perfect Elevator Pitch with Amy Thurman
- Episode 3: Understanding Referral Partners
Connect With Me:
- https://www.thenetworkerstourguide.net/
- https://www.linkedin.com/in/faithann-basore/
- Tour 53: At The Fair at The Networker’s Tour Guide blog
If you found this episode helpful, be sure to subscribe and leave a review! Your support helps us reach more business owners looking to grow through strategic networking.
Monday Feb 17, 2025
Monday Feb 17, 2025
Welcome to Episode 20!
In this episode, Faithann talks with her special guest, Amy Thurman. Amy is a best-selling author, speaker, and transformation coach who helps people live more authentically and overcome fear. She also shares her personal journey of recovering from a traumatic neck injury.
⬇️Download your free Powerful First Impressions guide⬇️
https://www.thenetworkerstourguide.net/questions
How Faithann and Amy Met
- Faithann and Amy met at a networking event.
- Faithann reached out to Amy before the event, making her feel welcomed.
- A great tip for networking leaders: Send a message to new attendees to make them feel comfortable before they arrive!
Amy’s Inspiring Story
- Amy lived with an undetected broken neck for six months.
- She turned her trauma into a message of empowerment.
- She wrote her book Finding My Hero Within to share her journey from pain to strength.
- She chose to publish her book on the anniversary of her accident to change the way she saw that day—from tragedy to victory.
Helping People Find Their Authentic Self
- Amy teaches people how to be their true selves.
- When you are authentic, life flows more easily, and you don’t have to try so hard to find joy and purpose.
- Her work helps people improve their relationships, careers, and overall happiness.
Making a Stronger Elevator Pitch
- Instead of just saying what you do, describe the kind of person you help.
- Use clear examples to make it easy for others to refer you to the right people.
- For example, Amy helps people who feel stuck in their roles and want to discover who they truly are.
Final Thoughts
- If you want to improve your elevator pitch, focus on who you help and how you help them.
- If you want to read Amy’s book, you can find it on Amazon and her website.
- Thanks for listening, and don’t forget to subscribe for more great networking tips!
Links:
- Amy’s book: Finding My Hero Within
- Amy's website: getamyshelp.com
- More resources at:thenetworkerstourguide.net
Monday Feb 10, 2025
Monday Feb 10, 2025
In this solo episode, Faithann talks about elevator pitches—those short, powerful introductions that help you stand out in networking meetings. She shares three real examples of elevator pitches from business owners and gives helpful tips on how to create your own!
⬇️Download your free Powerful First Impressions guide⬇️
https://www.thenetworkerstourguide.net/questions
📌 What You’ll Learn in This Episode:
✅ What an elevator pitch is and why it matters
✅ Three great examples of elevator pitches from different industries
✅ How to confidently tell people who you’re looking to meet
✅ Tips to make sure your pitch is memorable and effective
📝 Key Takeaways:
🔹 A great elevator pitch starts with a short success story
🔹 Be specific about the type of person you’re looking to meet
🔹 Give your listeners a clear action step (like introducing you to a friend!)
🔹 If you’re in a room with others in your same profession, make your pitch stand out!
💡 Bonus Tips for Networking Meetings:
✨ Pick a seat where you can see the whole room when speaking
✨ Stay focused—even if there’s a distraction, keep going
✨ If others in the room do the same job as you, sit separately and make your pitch unique
📚 Resources Mentioned:
📖 Referrals in 60 Seconds Playbook – Get it at networkerschewerguide.net/products
🎧 Missed the last episodes? Check out:
🔹 Episode 17 & 18 – Guest interviews on crafting great elevator pitches
🔗 Connect with Faithann & Learn More:
💻 networkerschewerguide.net
Take Action! Use these tips to improve your elevator pitch and stand out at your next networking event!
Monday Feb 03, 2025
Monday Feb 03, 2025
In this episode, Faithann welcomes Vice President of Sales and Development Nathan Howell with Advantec Solutions to talk about how making friends is key in business, not just finding customers. When you trust people, it’s easier to work together and help each other succeed.
❇️Grab your "First Impressions" Guide mentioned during the show here.❇️
What You’ll Learn:
- Friends Over Customers: In business, strong friendships lead to better opportunities.
- The Power of Testimonials: Sharing kind words about someone’s work can make their day and boost their confidence.
- The Magic of Stories: Using real-life stories helps people understand what you do and remember you better.
- Elevator Pitches: Learn how to make the most of your 60 seconds when introducing your business. Be specific, tell a story, and make it easy for people to connect with you.
- Knowing Your Audience: Adjust what you say depending on who’s listening. The more relatable your story, the more people will respond.
Key Tip: When sharing, use phrases like “for example” to grab attention. People love hearing stories that they can imagine themselves in.
Whether you’re new to networking or a pro, this episode will help you build stronger connections and feel more confident in any room.
Where to find Nathan from Advantec Solutions:
Purchase Faithann's "Referrals in 60 Seconds" playbook to create an impactful elevator pitch of your own that makes it easy for others to bring you referrals here.
Monday Jan 27, 2025
Monday Jan 27, 2025
Get your free "How to Make a Great First Impression" download mentioned in the show:
❇️Powerful First Impression Download❇️
Welcome to Episode 17 of the podcast! This episode is extra special because Faithann welcomes her very first guest, JoAnne Stiles, from Stiles Realty Group. JoAnne has been in real estate for over 20 years, and she’s here to share her expertise about crafting the perfect elevator pitch to stand out in networking meetings.
What You'll Learn in This Episode:
- What Makes a Great Elevator Pitch
- JoAnne explains why specificity is key. A great pitch should be clear and make it easy for others to help you.
- Learn how to avoid being too broad and how a specific request can lead to actionable referrals.
- Garage Sale Tip: JoAnne shares how she uses garage sales as a way to identify potential home sellers and why it works so well.
- Holiday Decorating Tip: Discover why decorating for Christmas might hurt your home sale and how JoAnne uses fun topics like Christmas trees to make her pitches memorable.
- Using fun and relatable questions to grab attention, like asking if people are on “Team Real Christmas Tree” or “Team Fake Christmas Tree.”
- Why participation and interaction make your pitch more memorable.
- DO: Be genuinely interested in others and mix up who you talk to at meetings.
- DON’T: Repeat the same pitch every time without adding something new or helpful.
- How to adapt your pitch on the fly based on who’s in the room.
- Tying your message to current events or shared experiences to make a lasting impression.
About Our Guest:
JoAnne Stiles is a real estate broker based in Norman, Oklahoma. She owns Stiles Realty Group and has six agents on her team. Joanne also manages Stiles on Gray, a beautifully renovated office and co-working space in a historic building. Her expertise in real estate and networking makes her a go-to resource for anyone looking to grow their business connections.
The Networker's Tour Guide Blog
Read Tour 31: Trust in 60 Seconds? as a great compliment to this episode.
Final Takeaway:
Your elevator pitch is not about impressing others; it’s about involving them. By being specific and fun, you make it easier for people to remember you and refer you.
Action Step:
Next time you create a pitch, ask yourself: “Does this paint a clear picture? Will it stick in people’s minds?”
Thanks for tuning in to Episode 17! Don’t forget to subscribe and share this episode with a friend who wants to improve their networking skills.
Grab your free "Powerful First Impressions" download here.
Monday Jan 20, 2025
Monday Jan 20, 2025
Welcome to Episode 16! This is the first part of our series on creating your perfect elevator pitch. If you’ve ever felt unsure about what to say during that short introduction at networking events, this episode is for you.
❇️ Grab Your FREE First Impressions Resource ❇️
An elevator pitch is a 30-60 second introduction where you share who you are, what you do, and who you help. Think of it as your chance to grab the room’s undivided attention and make a memorable first impression. But, there’s a right way—and a wrong way—to use this precious time.
Host Faithann shares the importance of painting a clear picture of your ideal client or referral. Using an analogy called "looking loud," she explains why you should describe your ideal client in specific, memorable terms. When you do this well, the people listening will know exactly who to refer to you—or even recognize themselves as your perfect client!
Key Takeaways:
- Paint a Clear Picture: Don’t just say what you do; describe the type of person you're looking to connect with. For example: “I’m looking for someone who’s struggling to find the perfect Mother’s Day gift.”
- Focus on One Thing: If you have multiple businesses, pick one to highlight during your pitch.
- Don’t Waste Time: Avoid buzzwords, acronyms, or unnecessary details (like how long you’ve been in business). Stay focused on what matters.
- Make It Easy to Refer You: Teach others how to bring you up in conversation by using specific examples and language.
Why It Matters:
Your elevator pitch isn’t just about you—it’s about helping others see how they can help you. When you create curiosity and make it easy for people to connect you with your ideal clients, you’ll get better results from your networking efforts.
Tune in to learn how to master your 60 seconds and stand out in any room! Don’t miss the next episode in this series, where Faithann shares real-life examples and invites special guests to workshop their pitches live.
Free Resource:
Want to make a great first impression? Faithann has a free guide to help you leave a lasting impact. Get it now.
Email Faithann at faithann@thenetworkerstourguide.com.
Monday Jan 13, 2025
Monday Jan 13, 2025
Welcome to the Networkers' Tour Guide Podcast
Host: Faithann
Are you a business owner or professional struggling with networking? Does walking into a room full of strangers feel overwhelming? Faith Ann, your tour guide through the networking terrain, is here to help! In this episode, she shares tips to make networking easier and brings insights from the world of business success. Get ready to learn how to network like a pro and build meaningful relationships!
✳️ Grab your free "First Impressions" download here.
Episode Highlights:
- Networking is about creating opportunities for others so they’ll feel empowered to return the favor when you need it. It’s about generosity and connection.
- Faithann emphasizes: Relationships are at the heart of networking, and generosity is the key to success.
Lessons from Joe Rogan’s Comedy Club
- Joe Rogan’s "Mothership" comedy club was designed with the needs of comedians in mind. From the stage setup to backstage comforts, everything was intentional.
- Networking takeaway: Think of ways to prioritize the needs of those you’re connecting with. When you go the extra mile, you’ll earn respect and trust.
Small Gestures Make a Big Impact
- Faithann shares relatable examples, like Sam’s Club providing convenient trash cans. Small details create memorable experiences.
- Networking tip: Pay attention to small gestures that show consideration, like confirming appointments or being mindful of time limits.
Practical Networking Tips:
Appointments:
- Confirm appointments 24 hours in advance.
- If you need to reschedule, propose an alternative time right away.
- Respect others’ time by checking in at the start of a meeting about time constraints.
Conversations:
- Be the “tour guide” of group conversations. Fill in context so no one feels left out.
- Make introductions when people you know haven’t met.
- Compliment others sincerely, especially during introductions.
General Tips:
- Always carry useful items (gum, ibuprofen, pens) that others might need.
- Be mindful when sharing photos from events; ensure they’re flattering.
- Reflect on your interactions to identify areas for improvement. Small changes can make a big difference!
Read Tour 15 of The Networker's Tour Guide blog here.
Monday Jan 06, 2025
Monday Jan 06, 2025
Welcome to the Networkers' Tour Guide Podcast!
Hi there, I’m your host, Faithann. This podcast is all about helping you create opportunities for others and learning how to ask for opportunities when you need them.
In Episode 14, we’re diving into networking groups—what they are, how they work, and how to choose the right ones to help you grow your business.
Grab the "First Impressions" resource mentioned in the episode here.
What You’ll Learn in This Episode:
Types of Networking Groups:
Membership-Based vs. Non-Membership Groups:
Membership groups often have a fee and require a commitment, which fosters consistency and trust.
Paid vs. Free Groups:
Paid groups encourage regular attendance and deeper connections.
Free groups are great for new business owners starting on a budget.
Learn how groups like BNI, Gold Star, and Centrasphere limit competition by allowing only one person per industry.
Discover the pros and cons of joining industry-exclusive groups.
Local vs. National/International Groups:
Local groups are easier to connect with but may lack larger referral networks.
National and international groups offer wide-reaching referrals but often have more rules.
What Makes a Good Networking Group?
Clear expectations and guidelines.
A welcoming atmosphere that fosters fun and growth.
Supportive members who encourage referrals and collaboration.
Key Takeaways:
- Be intentional when choosing a networking group—ensure it aligns with your goals and values.
- Networking is about building genuine relationships. Look for groups that inspire gratitude, encouragement, and collaboration.
- Start with a mix of paid and free groups to find what works best for you.
Resources Mentioned:
- First Impressions Download-Grab this today to make a powerful first impression at your next networking meeting.
- Tour 11: Networking in OKC at a Glance
- Visit The Networker’s Tour Guide Blog for tips and resources on building your network.
Let’s Connect!
- Subscribe to the podcast for weekly tips on building your networking skills.
- Follow Us on social media for updates.
- Share Your Feedback: We’d love to hear about your favorite networking groups and tips! Email faithann@thenetworkerstourguide.com.
Remember, networking is all about helping others and finding joy in the process. If a group doesn’t feel right, don’t be afraid to explore new options.
Go network, my friend—your opportunities are waiting!